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3D Modelling, Animation & QTVR
There are many applications for which 3D models are ideally suited. One of the most useful is for transforming flat 2D plans and line diagrams into fully interactive 3D models. Not only does this help bring designs to life but it also allows them to be more easily interpreted.
The example presented here will help to show what can be achieved and how various levels of interactivity can further enhance the presentation of the models.
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The example we are using here is a point-of-sale merchandising unit specially designed for placement in an airport duty-free outlet. The image shown to the right shows a flat illustrated plan of how the final unit will look when viewed from three angles - from the left, straight on, and a view from the right.
An illustration such as this is the perfect way to submit the design to the people who actually build the unit. However, it does not easily allow the people who approve the designs of these units to fully interpret and appreciate some of the design features. |
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This is where 3D models can be extremely useful. By creating a three dimensional version of the above plan we are then able to view the unit from any angle which is ideal for reviewing and approving the design of such units.
The model shown to the left shows roughly how this achieved. The model is first constructed using many individual wireframe objects. Textures and details are then applied to each of these objects and appropriate lighting is then applied to the scene. The angle at which you view the model is controlled by a camera placed in the scene, and by moving the camera you change how you see the model. The final step is to render the scene in order to produce the finished image which can be seen in greater detail below. |
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Once we have completed the model there are various ways we can present the finished design to the client. These including flash-based presentations over the web, CD-ROM based animations, printed media and video.
There are also ways in which we can introduce a level of interaction with the model. One such way is by using what are called QTVR Objects (QuickTime Virtual Reality Objects). QTVR Objects allow the user to view a three dimensional model and virtually 'grab hold' of it using their mouse. The model can then be flipped and fully rotated through 360° simply by moving the mouse in the desired direction.
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 QTVR Object Demo |
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We have created a small demonstration of a QTVR Object using our logo as an example. Simply click here to view it (File size: 808k).
Please note: This demo requires the free Quicktime plug-in to be installed on your system. It can be downloaded here. | | |
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The example used on this page is just one of many units we have been asked to remodel into 3D by our clients. In addition we have also created a range of other 3D models for our clients, including logos, products, and everyday objects such as bicycles and golf balls! Some examples of these can be seen on the right.
If you have any questions or feel you have requirement for which 3D modelling would be suited please contact us to discuss the various options.
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